Why a Responsive Website?

The internet is constantly changing, which is why it is important for dentists to keep their website up-to-date by meeting the current trends. Did you know that the landscape of the internet has drastically changed in the past few years? There is one main factor impacting internet traffic right now: mobile searching.

The Popularity of Mobile Devices

Mobile devices, such as smartphones and tablets, are used by most people on a daily basis. Everyone has an active connection to the internet at their fingertips, which has increased online searches and made it possible for people to access information at any time.

According to recent surveys, 81% of people have said that they prefer online searching through their mobile device instead of using a computer. Since people are using mobile searching so frequently, you need to be sure that you can easily connect with patients on their preferred platforms.

One common problem among websites is that some of the sites haven’t taken a proactive approach to keep up with the changing trends online. As a result, these companies are missing out on potential business because customers are having a hard time viewing the website on their mobile device.

Take out your smartphone right now, and look up your website. How easy is it to navigate the website? Can you quickly find the phone number and contact information for your practice?

Old websites designs aren’t mobile friendly, which means that these sites are very difficult to view on a small screen. So, it is essential that you use responsive web design for your new website, to accommodate views on any platform.

What is Responsive Web Design?

Responsive web design is a method that is used to make your website easily viewable on all types of computers and handheld devices. The website will detect the type of device, and then automatically adjust to allow the person to view the best version of your site. Regardless of the screen size, your website will look good and it will function correctly.

It is important that you make it as easy as possible for customers to find your office information quickly. A responsive website is the foundation for a good customer experience, so make sure that you choose the right website design to accommodate these needs.

For more information about how your dental practice can benefit from a responsive website design, we invite you to contact our team here at Unique Dental Marketing. We specialize in responsive website design for the dental industry, and we are here to help!


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